The opening ceremony of the training course was attended by more than 200 delegates and trainees.
On the morning of April 25th, the "E-commerce Week - Go Online" kicked off with the "Thai Nguyen Go Online 2025" event - a practical, in-depth training course on advertising and sales on digital platforms and e-commerce platforms.
Attending the opening ceremony of the training course were Mr. Hoang Ninh - Deputy Director of the Department of E-commerce and Digital Economy, Mr. Nguyen Huu Tuan - Director of the Center for E-commerce and Digital Technology Development, Mr. Bui Huy Hoang - Deputy Director of the Center for E-commerce and Digital Technology Development, Mr. Nguyen Khanh Toan - Director of the Trade Promotion Center, Department of Industry and Trade of Thai Nguyen province, Mr. Phung Trung Nghia - Rector of Thai Nguyen University of Information Technology and Communications… along with the presence of more than 200 delegates from businesses, KOLs, trainees participating in the training course and representatives of press and media agencies.
With the slogan "Connecting to Drive, Breaking Limits," Thai Nguyen Go Online 2025 is a program that brings together all units from state management agencies to businesses and cooperatives, with the common goal of contributing to the development of e-commerce and digital transformation in Thai Nguyen province.
Deputy Director of the Department of E-commerce and Digital Economy, Hoang Ninh, delivered the opening remarks.
In his opening remarks at the training course, Deputy Director of the Department of E-commerce and Digital Economy, Hoang Ninh, emphasized that we are living in an era where e-commerce is not just a trend but a significant growth driver for the economy in general and the global digital economy in particular. E-commerce has become a modern distribution channel and one of the pioneering fields of the digital economy. Vietnam's e-commerce revenue in 2024 reached over $25 billion, a 20% increase compared to the previous year, and is expected to maintain this growth rate in the following years. In rural areas alone, digital platforms like TikTok, Shopee, and Lazada have helped millions of businesses increase their revenue by 2-3 times in just one year by accessing the online market. Thai Nguyen, with its strengths in agricultural specialties such as Tan Cuong tea, Viet Cuong vermicelli, and handicrafts, etc., can fully seize this opportunity to bring local brands to the national and international markets.
The head of the Department of E-commerce and Digital Economy affirmed that the "Thai Nguyen Go Online 2025" program is a call to action for businesses, cooperatives, households, and young people in Thai Nguyen to join hands in embracing the wave of digital transformation. " We are not just selling goods, but also promoting culture, connecting tourism experiences, and building a prosperous rural economy ," the Deputy Director stated, adding, " With Thai Nguyen's potential, e-commerce will be the key to strong economic growth in the next few years ."
The Deputy Director hoped that the trainees participating in the intensive practical training course would be pioneers, sparks of change. “ Take advantage of the support from experts, from TikTok Vietnam, from Thai Nguyen University of Information Technology and Communications, and partners in this program to turn your ideas into reality. Support in advertising, tools, solutions, in-depth materials, and the companionship from the organizers are the ‘startup capital’ for you to conquer the e-commerce market, ” Mr. Hoang Ninh urged.
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The ceremony marked the launch of the campaign and the introduction of the hashtag #GoOnline.
Within the framework of the Program, to mark a significant milestone in the development of e-commerce and digital transformation in Thai Nguyen province, representatives from the Department of E-commerce and Digital Economy, the Department of Industry and Trade of Thai Nguyen province, and the Center for E-commerce and Digital Technology Development, Thai Nguyen University of Information and Communication Technology, participated in launching the campaign and initiating the hashtag #GoOnline. The campaign aims to spread the spirit of digital transformation to every business, cooperative, household business, and young person in Thai Nguyen province. This is not only a starting point but also a commitment to act together for a dynamic, creative, and breakthrough digital Thai Nguyen.
Mr. Phung Trung Nghia - Rector of Thai Nguyen University of Information Technology and Communications
With the motto "Learn for real - Do for real - Gain real benefits", the Thai Nguyen Go Online 2025 intensive training course takes place over 3 days, from April 25-27, 2025, with 6 attractive contents: (1) Creating content with short videos; (2) Building an online store and operating an effective store; (3) Operating a successful livestream room; (4) Growth strategy and advertising optimization; (5) Expanding multi-channel, developing multi-platform product sales; (6) Legal and related procedures.
Specifically, during the training course, participants will be guided on integrating OCOP products with modern media (through short videos, livestreaming, influencers, etc.); developing the rural digital economy and expanding markets for local products; connecting OCOP products with experiential tourism; and creating a practical learning environment in the fields of e-commerce and digital marketing.
This is a "golden" opportunity for numerous businesses, cooperatives, household businesses, and young people in Thai Nguyen to connect extensively with experts and large enterprises to learn and gain practical experience in livestreaming. From there, they can confidently bring Thai Nguyen specialties (such as tea, vermicelli, black garlic, etc.) to e-commerce platforms, connecting with millions of customers across the country, and opening up opportunities to access and conquer the global market.
